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Italy has Fiat, Germany VW, Japan has several. What are they? A volume producer of cars that local people can identify as theirs. The UK used to have British Leyland, before BMW screwed things up with BL's outgrowth MG Rover (see the article by clicking here). So what volume brand does Britain have? Some could say Jaguar / Land Rover but they are rather pricey for the majority of UK citizens.