Toyota has been in aggressive growth mode as it ruthlessly hunted down GM to be world number one. Europe was an area where it was weaker than most, so it set about changing that. Therefore, through the 21st century, it relentlessly gained market share in Europe, and by 2007, reached 5.6% share and nearly 900,000 sales (source ACEA; minus Russia). Since then, it has slipped. For the first nine